This is the “How to use Online Marketing for your Business and Recruitment ” short course.
This course has been developed with Cahoot Marketing
This course is aimed at manger and directors who are looking understand better how they can use online marketing to increase their business opportunities and improve their recruitment chance and options..
It consists of 3 modules and 3 assignments. The assignments have been designed to be practical tools that you can use to help you along you adapt your business’ online marketing approach.
In module one you will learn about:
- how to identify your target audience
In module 2 you will learn about:
- how to showcase your USP and your values
In module 3 you will learn about:
- Google my business
- Optimising your website
- Optimising your online ads
- Optimising your online content
At the end of the course you will receive a digital certificate of completion. Please save and print this at your convenience. You will also attain 6 IHSCM High Performance Leadership Competency Framework Points towards Workforce, Innovation, and Operational Leadership.
These 6 points will comprise of
– 2 Workforce Points
– 2 Innovation Points
– 2 Operational Leadership Points
